Software / Qdexx
Logo • Branding • Software UX • Digital Product Design
Qdexx is a community-driven online directory that helps people discover and recommend trusted local professionals. Unlike traditional business directories, Qdexx focuses on highlighting individual professionals—such as dentists, accountants, and service providers—making it easier for users to find people who are highly recommended within their community.
Qdexx updates currently under construction.
The Challenge
For this project, I was tasked to redesign the old web application, creating a modern, user-friendly platform designed to simplify search, improve discoverability, and encourage engagement.
The focus was on intuitive user experiences, clear information architecture, mobile responsiveness, and helping users quickly connect with the right professional. Alongside ongoing platform improvements, performance and SEO enhancements helped support significant growth in traffic and user adoption.
What I Delivered
100% Custom App UX Design - including:
Register/sign-up flow for businesses and individuals
Dashboard - manage account, update businesses, security.
Upgraded the search and results functionality
Different visual styling for each pricing tier
Custom map results UX design, based on tier level of business listed
Rebranding of logo, colours, look & feel of website
Responsive Design across all devices
Conversion-Focused Design
Qdexx updates currently under construction.