App / HypeTrack
Logo • Branding • Web App UX • Digital Product Design
HypeTrack lets players, coaches, and teams create custom walk-up songs and announcer-style voiceovers that sound straight out of a pro arena — all from your phone or tablet.
The Project
I partnered with the Kelowna Software team to design and develop a bright and energizing mobile app, from its branding all the way to audio creation, mixing, and management.
The app was designed with a mobile-first approach, intuitive navigation, and clear calls-to-action to ensure an easy experience for team managers and coaches.
This project required balancing creating audio voiceover recordings, music and voiceover mixing, team management, and quick access to key functions to make game day music run smoothly and easily.
The final solution communicates complex platform functionality in a way that feels easy, organized, and custom-forward—helping users quickly understand the value of HypeTrack and use it for all their game day hype!
What I Delivered
100% Custom App UX Design
Team creation flow
Player creation flow
Playlist management & functionality
Voiceover recording flow
Add music flow
Complex voiceover and music audio mixing functionality, made for both very small mobile & larger tablet views
Soundboard UX design & functionality
Graphics work for icons, customized for app
Bright and Energetic Company Logo Design + Branding
Designed for Mobile & Tablet First